ONLINE MARKETING FOR DOCTORS PODCAST

Ep051: What Is The Key Driver Of a Mobile First Marketing Strategy For Clinics This Year & Onwards

You probably know that you should have a mobile friendly website, but what about your whole digital marketing strategy?  
 
Do you have a mobile first digital marketing strategy in place for 2021?   
 
As the trend towards mobile usage continues to grow and dominate the digital landscape, how are you taking advantage of this? 
Join our podcast today, as we share why video is the way of the future for your mobile first marketing strategy, and discover;  
  
⦁ Why video is taking over the mobile digital marketing landscape 
⦁ How to revamp your content strategy to capitalize on this change 
⦁ The importance of adding captions to all of your video content  
⦁ How to create great videos in no time with only a smartphone 
⦁ Online tools for creating high-quality videos with captions without spending a fortune on advertising  
 
I hope you enjoy listening to the podcast, and have a fantastic week!

 

Ep050: SMS Marketing, 7 Things To Consider

Texting has become the most preferred way to communicate. And so, how can you take advantage of this trend?  
In this podcast episode that I’m sharing with you today, I’m going to discuss the benefits of adding a texting solution to your practice, and the 7 things you should consider to make sure that you choose the best texting solution for your practice. 
Have a listen, and I hope that you find it useful for your practice.

Ep049: 6 Undeniable Benefits of Podcasting For Healthcare Professionals

In this episode, we’ll discuss the undeniable benefits of podcasting for healthcare professionals and why you should start podcasting today!   
 
Some of the great  insights and practice building techniques we’ll cover in this podcast, include;  
 
⦁ How podcasts can save you, and your audience, time and money 
⦁ How podcasts build better relationships with prospective and existing patients 
⦁ Build brand authority & generate additional income 
  
All of the details on the incredible benefits of podcasting are available in the full podcast, click below to listen. 

Ep048: 7 Ways Automation Can Improve Your Bottom Line Keep Your Schedule Full & Patients Coming Back

In todays’ podcast, we’re discussing how you can automate these processes in your practice to reclaim more time to focus on other more productive activities, while strengthening your patient relationships and increasing new patient leads. 
  
Some of the other great tips we cover in this podcast, include; 
 
⦁ Key notifications that should be automated 
⦁ How to use automation in new patient acquisition 
⦁ How to prevent negative online reviews with automation 
⦁ How personalised messages can be automated 
 
All of the details and more great marketing tips are available in the full podcast, click below to listen. 

Ep047: 10 Easy Ways to Attract & Retain Patients With Emails

In today’s podcast, we’ve going to talk about the 10 Easy Ways to Attract & Retain Patients Using Emails. 
 
Some of the great informative tips we’ll cover in this podcast, include;  
⦁ How to draft a killer subject line 
⦁ Ways to be entertaining with your emails 
⦁ Which is better: A graphic or text-based email 
⦁ The best strategy for communicating your message on email. 
  
All of the details and more email marketing tips are available in the full podcast, click below to listen.  

Ep046: How To Increase New Patient Conversions By Removing The Price Barrier

In this podcast, Tim Boon of Total Lifestyle Credit, joins us to discuss about “How to increase new patient conversions by removing the price barrier”. 
Some of the great topics we’ll cover in this podcast include… 
⦁ Total Lifestyle Credit’s Unique Offerings 
⦁ How A Clinic Can Remove The Price Barrier For New Patients 
⦁ Are You Losing 1 in 3 Clients? 
⦁ Don’t Change Your Business Model 
⦁ AHPRA, Marketing and Payment Plans 
⦁ Are You Missing Out On 20-30% Growth? 
⦁ Can You Complain About Sales? 
 
All of the details and much more is available in the full podcast, click below to listen.

Ep045: 3 Ways To Use Facebook Live & Instagram Stories To Generate More Patients

Are you interested in using more video content for your practice, and you’re wondering how Facebook Live and Instagram Stories can help generate more leads for you?  
 
In today’s podcast #45, we are going to talk about the 3 ways you can use Facebook Live and Instagram Stories to help generate more new patients for your practice.  
 
Some of the other great topics we’ll cover in this podcast include…  
⦁ The importance of video marketing 
⦁ Why use Facebook and Instagram Live Video for lead generation 
⦁ 3 ways to use Facebook and Instagram Live to generate viable leads for your clinic.  
  
All of the details and much more is available in the full podcast, click below to listen.

Ep044 - How To Avoid Leakage In New Patient Conversion Rates & Track Your Marketing Performance

In this podcast, we are going to talk about how to avoid leakage in new patient conversion rates & tracking your marketing performance. 
Join us on this insightful podcast as some of the great topics we’ll cover include… 
⦁ Do You Know How to Track New Marketing Performance?  
⦁ How Robust is Your CRM?  
⦁ Recommending a Great CRM For Your Practice  
All of the details and much more is available in the full podcast, click below to listen. 

Ep043: Top 4 Essential Pillars of Practice Marketing That You Need To Master

These Four Pillars of Marketing that we are talking about today in our podcast create a rounded, complete foundation for all of your marketing efforts for generating real growth for your practice. 
Join us on this insightful podcast as some of the great topics we’ll cover include… 
⦁ Are You Guilty of Selfish Marketing?  
⦁ Get to Know the 4 Pillars of Practice Marketing  
⦁ Strategies to Keep You Front of Mind of Referrals  
⦁ What You Need to Build a Good Internal Marketing Process  
⦁ Are You Doing These External Marketing Activities?  
 
All of the details and much more is available in the full podcast, click below to listen. 

Ep042: 3 New Year Resolutions for 2020 Practice Marketing

In this very special podcast, we’ve compiled our top 3 New Year’s Resolutions that every practice marketer should be pinning to their fridge door for 2020. Have a listen, to refresh your strategy and make this next year your best one yet. 
Join us on this insightful podcast as some of the great topics we’ll cover include… 
⦁ The Daily Activity You Must Be Doing in 2020  
⦁ Learn the Pareto Principle  
⦁ How Are You Performing In The 4 Essential Pillars of Practice Marketing?  
⦁ Have You Automated Your Practice?  
⦁ A Great Way To Build Relationships  
⦁ Are You Missing This Opportunity To Increase Existing Patient Retention? 
 
All of the details and much more is available in the full podcast, click below to listen.